The fact that you are selling something to someone who can't see the product or service before paying you, presents some extreme challenges.
This was recognized by the most brilliant advertisers of the early 1900's and the "rules" still apply today. The oversights of this will kill your business.
When you show up in "shabby clothing" and try to convince others you are making money, the average person is going to suspect DECEPTION. Just as when you show up in "shabby shoes" and try to convince customers that your program will make him rich, you're fooling no one but yourself. Note you might be rich, have a very good product that people needs, but your sales idea gives you or your product and or service a poor picture, definitely you'll be a looser from a good product. If customers' perception of your sales material is bad, where is that going to leave you? The answer is obvious.
Get to know how to sell and become a better salesman using simple techniques but yet more efffective. Generate more money, tap from the root that is left untapped by the so call gurus. Learn the technique that even Obama used in winning the primaries, did i hear you say why the primaries instead of the general election? Obama became the president of America soon as he won the primary election. Other candidates were using the gurus techniques leaving the ungry root untapped and he grabbed it for his success.
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